Better Quality Video, Better Buyer Experience. Also known as Ultra High Definition, 4K resolution offers better quality video at a higher resolution. This higher resolution is particularly beneficial for industries such as real estate because it allows potential buyers to experience the finer details of a home in sharper clarity when viewing property videos.
NASSAU, The Bahamas (Aug. 23, 2018) — Damianos Sotheby’s International Realty today announced that its website, SIRbahamas.com, now supports 4K video on its property detail pages, a feature that will be rolled out through the entirety of the website over the next few months.
“4K video is the new benchmark for both recording and watching video and it brings a whole host of benefits to our clients,” said Lana Rademaker, Chief Sales Officer for Damianos Sotheby’s International Realty. “This technology presents our exclusive listings in the highest resolution possible, bringing all aspects of a home to life in a way that allows potential buyers to experience the home’s true beauty and value simply by viewing a property video.”
The display on 4K video is so clear that it’s virtually impossible for a viewer to see pixels. When combined with faster screen refresh rates, 4K has the potential to deliver almost as much depth as 3D—without the need for glasses.
“With the level of clarity that 4K video provides, it’s really the next best thing to touring the property in-person,” Rademaker said.
This is particularly important when it comes to the luxury real estate market in The Bahamas since many potential buyers are viewing properties from afar.
“As a company with extensive global reach, we are committed to taking advantage of every tool we can to ensure that the buyer experience is as satisfying and as seamless as possible,” Rademaker said. “Whether that buyer is viewing our website locally or from 3,000 miles away.”
About Sotheby’s International Realty
The Sotheby’s International Realty network currently has approximately 22,000 affiliated independent sales associates located in over 950 offices in 69 countries and territories worldwide. Each office is independently owned and operated.
About Damianos Sotheby’s International Realty
Damianos Sotheby’s International Realty has 11 offices located throughout the islands of the Bahamas, providing unsurpassed market knowledge of Abaco, Eleuthera, Exuma, Nassau, Paradise Island, Ocean Club Estates, Lyford Cay, Old Fort Bay and Private Islands. Head office 75 Shirley Street, Nassau. For additional information, please contact 242-322-2035 or info.Bahamas@SIR.com.
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