We were the first luxury real estate brand to launch on Apple TV. We were the first luxury real estate brand to add 3D and Virtual Reality Tours to our website. And now, we are the first luxury real estate brand to launch an Augmented Reality app.
On Friday, February 23rd, Google announced the official release of ARCore, its AR Software platform, which enables developers to build augmented reality (AR) apps. Following the announcement, the Sotheby’s International Realty® brand joined Google as they appeared at the 2018 Mobile World Congress in Barcelona. During the week-long technology exhibition, Google demonstrated a selection of apps built using ARCore to tech industry leaders and the media.
The Sotheby’s International Realty brand worked closely with Google in the run up to ARCore’s release and benefited from worldwide media exposure of this announcement including coverage in CNBC, Engadget, The Verge, and Google’s blog.
The highly anticipated Sotheby’s International Realty brand AR app was built with Google’s ARCore, and, when launched, will bring a home’s virtual stagings from perception to reality, allowing users to visualize a house as their own before purchase, adding a new level of curation to the home-buying experience.
Mark your calendars, the Sotheby’s International Realty brand augmented reality app will be available for download in the Google Play Store on March 20th.
Read more about the future of augmented reality on the Extraordinary Living Blog.