SOTHEBY’S INTERNATIONAL REALTY BRAND ANNOUNCES EXCLUSIVE PARTNERSHIP WITH APPLE
Sotheby’s International Realty is 1 of 20 exclusive advertising partners on the Apple News app now through the end of December and the only real estate company. Apple News is a brand new application baked into every Apple device running iOS 9 or newer, allowing us to potentially reach over 800 million iPhones and iPads. We are the only Real Estate company that has been selected, and we have a 5% Share-of-Voice on the For You section of the app + a 25% SOV in the app’s Business Channel.
You can also add the Sotheby’s International Realty® channel within Apple News, which has content automatically fed via our Extraordinary Living Blog. It can be found by searching for Sotheby’s International Realty® within the News app, or click here
We are also supplementing this placement with an investment in iAd In-App Advertising, giving us an international reach while targeting real estate intenders across thousands of mobile apps.
Proven Results: Since going live on 10/16, Apple has been the #3 overall traffic driving source to SIR.com behind Search and Facebook. 98% of those users are new to sir.com. Login to your Apple News App on your iPhone or iPad today to experience the partnership!
Please visit SIRbahamas.com for our unrivalled portfolio of exceptional Bahamian properties.
The Sotheby’s International Realty network currently has approximately 17,000 sales associates located in approximately 800 offices in 61 countries and territories worldwide. Italy Sotheby’s International Realty listings are marketed on the sothebysrealty.com global website. In addition to the referral opportunities and widened exposure generated from this source, the firm’s brokers and their clients will benefit from an association with the Sotheby’s auction house and worldwide Sotheby’s International Realty marketing programs. Each office is independently owned and operated.
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